Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

During episode 321, co-hosts BL Ochman & David Erickson discuss Walmart joining Microsoft's bid to acquire TikTok, as well as:

  • American Family Insurance's Gen X-targeted commercial
  • The Humanity Lab's anti-racism efforts
  • KFC is finger lickin' good no more
  • Instagram infographics
  • Spotify virtual events
  • COVID 19 gag rules
  • A fond farewell to Izzy's Ice Cream
  • PPE vending machines

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Walmart-Microsoft-TikTok-Episode-321.mp3
Category:Social Media -- posted at: 2:03pm CDT

During episode 320, co-hosts BL Ochman & David Erickson discuss Epic Games' Fortnite vs Apple Battle Royale, as well as:

  • Taco Bell's Mobile Go restaurants
  • Brayden Harrington’s bravest little speech
  • Instagram's Suggested Posts
  • Sarah Cooper’s really great week
  • Spotify books
  • The resignation of Facebook's CMO
  • Susan B. Anthony slaps back at a Trump pardon
  • Trump wants to block Twitter critics again
  • Facebook's Holocaust deniers
  • Banned Subreddits relocate

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Fortnite-vs-Apple-Episode-320.mp3
Category:Social Media -- posted at: 3:46pm CDT

During episode 319, co-hosts BL Ochman & David Erickson discuss TikTok's clandestine surveillance of its users, as well as:

  • Precisely targeted direct mail
  • Warm and cuddly artificially intelligent pet robots
  • Twitter’s new Reply Guy feature
  • The power of video recommendations
  • LinkedIn Sells SlideShare to Scribd
  • Planter’s Baby Nut grows up
  • Apple redirects search users to its Apple News+ app

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-TikTok-Surveillance-Episode-319.mp3
Category:Social Media -- posted at: 10:15am CDT

During episode 318, co-hosts BL Ochman & David Erickson discuss 🍿 Walmart's plan to turn their parking lots into a drive-in movie theater, as well as:

  • Giving credit to creators
  • Why Microsoft wants TikTok
  • The pros and cons of WordPress' auto-updates
  • Roger Federer's rooftop tennis appearance
  • Google's messy take on the customer journey
  • Advertising agencies disclosing diversity data
  • Google News providing 'for context' links
  • Zoombombers hack the Twitter hacking trial
  • Brands mistranslation misadventure
  • Trump's 'clean' Internet
  • B2B salesperson traits

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Walmart-Drive-In-Theaters-Episode-318.mp3
Category:Social Media -- posted at: 12:12pm CDT

During episode 317, co-hosts BL Ochman & David Erickson discuss the potential acquisition of TikTok by Microsoft, as well as:

  • Deadspinners split to Defector Media
  • Nike's amazing You Can't Stop Us ad
  • Denying Holocaust deniers
  • Country Time's little bailout fund
  • Virtual influencers' time may have come
  • The whole Stella Immanuel strangeness
  • The Walmart Nazis
  • the Consumer Electronics Show goes virtual until 2022
  • The Harper's Letter decrying cancel culture

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-TikTok-Deal-Episode-317.mp3
Category:Social Media -- posted at: 1:51pm CDT

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