Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

During episode 329, co-hosts BL Ochman & David Erickson discuss the ten most horrifying marketing stories they covered in 2020.

  • Uninsured SXSW
  • Randomly Recording Smart Speakers
  • Creepy COVID Masks
  • Vanishing Keyword Data
  • Facebook's Couples App
  • Facebook's Stalking Data
  • Ayn Rand's Hand Out
  • Apple Hijacks Search Traffic
  • Pubic Hair Branding
  • We Are Not Okay

Plus one smile and some Halloween stats.

Direct download: Beyond-Social-Media-Show-Halloween-2020-Episode-329.mp3
Category:Social Media -- posted at: 12:20pm CDT

During episode 328, co-hosts BL Ochman & David Erickson discuss Mucinex's influencer fashion show, as well as:

  • Planet Word, the world's first voice-activated museum
  • Lego's drive to promote creative problem solving through play
  • AMC renting it's cinemas for private movie showings
  • Google's humming song-discovery app
  • Racist-seeking Reddit bots
  • Google's revamped analytics suite
  • Snopes faked for propaganda
  • Trump's lax Twitter security
  • Facebook misinformation continues
  • The NFL's faux patriotism
  • Instagram Stories reach

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Mucinex-Fashion-Show-Episode-328.mp3
Category:Social Media -- posted at: 7:40am CDT

During episode 327, co-hosts BL Ochman & David Erickson discuss the viewership of the dueling Donald Trump/Joe Biden Town Hall forums, as well as:

  • An array of new Zoom apps
  • Google Analytics version 4
  • Coinbase's no-politics policy
  • Alexa notifications
  • Apple pays hackers to hack
  • Snapchat's LiDAR lenses
  • Vintage downloadable cookbooks
  • A social media wellness check
  • Funeral flyers
  • Cord cutters

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Town-Hall-Ratings-Episode-327.mp3
Category:Social Media -- posted at: 9:52am CDT

During episode 326, co-hosts BL Ochman & David Erickson discuss the mass delusion conspiracy theory known as QAnon, what social channels are doing to interrupt its spread, and the human consequences of this dangerous movement, as well as:

  • How restaurants are innovating with 'ghost kitchens'
  • A hilarious series of videos explaining the pandemic to our past selves
  • The Library Of Congress' AI-powered newspaper archive search
  • Twitter's measures against the spread of disinformation
  • Telepath, the new social media hotness
  • Wikipedia's makeover
  • Brand activism

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-QAnon-Episode-326.mp3
Category:Social Media -- posted at: 1:08pm CDT

During episode 325, co-hosts BL Ochman & David Erickson discuss Estée Lauder's cosmic product shoot and NASA's space toilet, as well as:

  • Google's plan to pay publishers
  • Cloudflare's service to speed up WordPress sites
  • Google Assistant will sit on hold for you
  • The paparazzi turn to social media stars (who knew?)
  • Ring's home surveillance drone
  • Russian hackers breach federal agencies
  • The Los Angeles Police Department's citizen surveillance system
  • Twitter's racist crop

Plus great new apps and important stats and a lot of stuff in between.

Direct download: Beyond-Social-Media-Show-Estee-Lauder-NASA-Episode-325.mp3
Category:Social Media -- posted at: 9:41am CDT

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